Synchronicity

Vizybility Asset Focused CRM needed a way to keep customer websites synchronized with a cloud Customer Relationship Management system (CRM).

They had a pilot project underway, working with one client, and needed our expertise to make it work. 

It was a good match.
I WANT THE SAME*
*Every solution is unique

HOW IT WORKS

What Happened?

We inherited a WordPress website with a theme that ignored standards. 

The developers were good coders, just unfamiliar with WordPress and made common rookie mistakes. Their tricky workarounds made updates and fixes difficult. 

The challenge?
Restore client confidence and simplify.

CONSULT

We took a look at the website in question and discussed the issues involved in making the dealer's machine inventory listings dynamically update from the CRM.

COLLABORATE

After brainstorming with the Vizybility CRM team, Erentzen.com Inc. suggested re-creating the site using a commercial theme and writing the CRM integration as a WordPress Plugin.

A Re-Usable Solution:
Building it as a Plugin would allow fully customizable listings using built-in WordPress tools that any competent WordPress developer could use. 

For less technical users, a visual configuration tool could be provided.

The Benefits:
A custom solution for a single client could become a new revenue stream.

Of course, the recommendation was approved, and we got to work.

DEVELOP

First, we re-created the site's look and feel using well-supported commercial tools that we keep up-to-date and standards compliant.

Rapid development and testing of an MVP (Minimum Viable Product) version of the plugin ensued.

DEPLOY

When the site and plugin were ready, they were deployed, to the immediate satisfaction of the dealer in question.

ITERATE

Continuous refinement and enhancement. Ongoing introduction of new  features.

Vizybility Asset Focused CRM has successfully added the Plugin to multiple dealership websites since its release, with new features rolled in as requested. It's been a great success.
"Let's make it work."

DARRYL ERENTZEN

CEO, Erentzen.com Inc.

Who's Alice?

Alice is a metaphor for a collection of tools and their capabilities, that can be deployed on any WordPress website to enable a wide variety of functions.
HIRE ALICE
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